(St. Louis, Missouri, 1903 - 1975, New Haven, Connecticut)
Gelatin silver print
8 x 10 in. (20.3 x 25.4 cm)
Collection of the Akron Art Museum
Gift of Mr. and Mrs. C. Blake McDowell, Jr.
Through juxtaposition, Evans suggests that the rosy-cheeked image of optimism on the billboard did not hold true for all Americans at this time, especially African-Americans.